Global Shortening Market Analysis 2016-2020 and Forecast 2021-2027

Report Description


The Global Shortening Market Report provides Insightful information to the clients enhancing their basic leadership capacity identified with the global Shortening Market business, including market dynamics, segmentation, competition, and regional growth. The strategy of expansion has been adopted by key players who are increasing their production capacities to cater to the increasing demand for various application.

New traders at intervals the Shortening Market face strong competition from ancient world traders as they try with technological revolutions, dependableness and commonplace of Shortening Market product affairs. The report is at risk of project regarding this Shortening Market evolutions and additionally the magnitude of competition, value and extra.

Leading market players: (Option 1: Free 25% Customization Profiles of 5 Additional Companies of your Choice)


This business intelligence report offers profiling of reputed companies that are operating in the market. Companies such as:

  • Olenex
  • ADM
  • Walter Rau
  • Y ld z Holding
  • VFI GmbH
  • AAK
  • Zeelandia
  • Puratos
  • Princes Group
  • HAS Group

Others players have been profiled into detail so as to offer a glimpse of the market leaders. Moreover, parameters such as Shortening related investment & spending and developments by major players of the market are tracked in this Global report.

Years considered for the study:


Shortening Market

Shortening Market

Report Highlights:


The Shortening Market is widely partitioned reliant on the predictable updates in the enhancement of parameters for example, quality, trustworthiness, end customer solicitations, applications, and others. The Shortening Market report contains general successful parameters, confinements, and besides has in detail illumination of the noteworthy data close by the present and future examples that may concern the advancement. The comprehensive Shortening Market report elucidates within and outside representation of current advancements, parameters, and establishments.

The key regions analyzed in this study include North America, Europe, Japan, China, India, Korea, South East Asia, South America, Middle East and African countries. The leading players of Shortening Market and their geographical presence across the globe are estimated based on production capacity, utilization ratio, consumer base, demand and supply scenario, profit margin and Shortening marketers.

Data Lab Forecast performed primary as well as exhaustive secondary research for this study. We conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, DLF was able to include manufacturers that could not be identified due to the limitations of secondary research. We analysed product offerings, distribution channel and regional presence of all major companies in the industry.

Data Lab Forecast calculated the market size for the Shortening market using a bottom-up approach, wherein manufacturers value data for different type (All Purpose Shortening, Emulsified Shortening, High Stability Shortening), of Shortening market was recorded as well as forecast for the future years was made. Data Lab Forecast sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as company annual reports, white papers, investor presentations and financial reports were also studied by Data Lab Forecast.

Shortening Market

Shortening Market

Key Target Audience:


  • Shortening market companies.
  • Research organizations and consulting companies.
  • Organizations, associations and alliances related to the Shortening market industry.
  • Government bodies such as regulating authorities and policymakers.
  • Industry associations.

The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as manufacturers, distributors, dealers and policymakers, about which market segments should be targeted over retail cosmetics outlets in coming years to strategize investments and capitalize on growth of the market.

Report Scope:


In this report, Shortening market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

In terms of type, the Global Shortening market is segregated into:


The report includes in-detail references of all the notable product categories as well as application specifications. The product segment is described on the basis of key player development traits, sales overview, volume based returns and the like.

  • All Purpose Shortening
  • Emulsified Shortening
  • High Stability Shortening

By end-user also classify into, the Global Shortening market:


Global Shortening market also specifically underpins end-use application scope and their improvements based on technological developments and consumer preferences.

  • Baking
  • Frying
  • Confectionery and Pastry
  • Others

Highlights of this 2021-2027 Shortening Market Report:

  • Market dynamics, Shortening economy manufacturing, opportunities on the total pricing of this top manufacturer and improvement trend analysis;
  • Shortening industry players at the general regional industry and economy synopsis;
  • Deep analysis of the most significant market players included by Worldwide Shortening Market study report;
  • Understand more about the market plans that are increasingly now being adopted by leading Shortening businesses;
  • Evaluation of this market character, namely market development drivers, essential challengers, inhibitors, and chances;
  • Strategically profile the key players and comprehensively analyze their growth strategies.

Competitive Landscape:

Company Profiles: Detailed analysis of the major companies presents in the Shortening market.

Product Benchmarking: Benchmarking of most selling variant of all leading companies based on product type. In-depth analysis of benchmarking and recommendation on ideal product specifications.

Voice of Customer: Customer analysis by considering the major factors influencing the purchasing decision.

Available Customizations:

With the given market data, Data Lab Forecast offers customizations according to the companys specific needs. The following customization options are available for the report:

Channel Partner Analysis: Detailed list of distributors and dealers across the country.

Company Information: Detailed analysis and profiling of additional market players (up to five).

Product Information: Detailed analysis of new products in the market and their driving forces in the market.

In case you dont find what you are looking for, please get in touch with our custom research team at sales@datalabforecast.com

Table of Contents1 Industry Overview1.1 Shortening IndustryFigure Shortening Industry Chain Structure1.1.1 Overview1.1.2 Development of Shortening1.2 Market Segment1.2.1 UpstreamTable Upstream Segment of Shortening1.2.2 DownstreamTable Application Segment of ShorteningTable Global Shortening Market 2016-2027, by Application, in USD Million1.2.3 COVID-19 Impact1.3 Cost Analysis2 Industry Environment (PEST Analysis)2.1 Policy2.2 Economics2.3 Sociology2.4 Technology3 Shortening Market by Type3.1 By Type3.1.1 All Purpose ShorteningTable Major Company List of All Purpose Shortening3.1.2 Emulsified ShorteningTable Major Company List of Emulsified Shortening3.1.3 High Stability ShorteningTable Major Company List of High Stability Shortening3.2 Market SizeTable Global Shortening Market 2016-2020, by Type, in USD MillionFigure Global Shortening Market Growth 2016-2020, by Type, in USD MillionTable Global Shortening Market 2016-2020, by Type, in VolumeFigure Global Shortening Market Growth 2016-2020, by Type, in Volume3.3 Market ForecastTable Global Shortening Market Forecast 2021-2027, by Type, in USD MillionTable Global Shortening Market Forecast 2021-2027, by Type, in Volume4 Major Companies List4.1 Olenex (Company Profile, Sales Data etc.)4.1.1 Olenex ProfileTable Olenex Overview List4.1.2 Olenex Products & Services4.1.3 Olenex Business Operation ConditionsTable Business Operation of Olenex (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.2 ADM (Company Profile, Sales Data etc.)4.2.1 ADM ProfileTable ADM Overview List4.2.2 ADM Products & Services4.2.3 ADM Business Operation ConditionsTable Business Operation of ADM (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.3 Walter Rau (Company Profile, Sales Data etc.)4.3.1 Walter Rau ProfileTable Walter Rau Overview List4.3.2 Walter Rau Products & Services4.3.3 Walter Rau Business Operation ConditionsTable Business Operation of Walter Rau (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.4 Y ld z Holding (Company Profile, Sales Data etc.)4.4.1 Y ld z Holding ProfileTable Y ld z Holding Overview List4.4.2 Y ld z Holding Products & Services4.4.3 Y ld z Holding Business Operation ConditionsTable Business Operation of Y ld z Holding (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.5 VFI GmbH (Company Profile, Sales Data etc.)4.5.1 VFI GmbH ProfileTable VFI GmbH Overview List4.5.2 VFI GmbH Products & Services4.5.3 VFI GmbH Business Operation ConditionsTable Business Operation of VFI GmbH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.6 AAK (Company Profile, Sales Data etc.)4.6.1 AAK ProfileTable AAK Overview List4.6.2 AAK Products & Services4.6.3 AAK Business Operation ConditionsTable Business Operation of AAK (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.7 Zeelandia (Company Profile, Sales Data etc.)4.7.1 Zeelandia ProfileTable Zeelandia Overview List4.7.2 Zeelandia Products & Services4.7.3 Zeelandia Business Operation ConditionsTable Business Operation of Zeelandia (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.8 Puratos (Company Profile, Sales Data etc.)4.8.1 Puratos ProfileTable Puratos Overview List4.8.2 Puratos Products & Services4.8.3 Puratos Business Operation ConditionsTable Business Operation of Puratos (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.9 Princes Group (Company Profile, Sales Data etc.)4.9.1 Princes Group ProfileTable Princes Group Overview List4.9.2 Princes Group Products & Services4.9.3 Princes Group Business Operation ConditionsTable Business Operation of Princes Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.10 HAS Group (Company Profile, Sales Data etc.)4.10.1 HAS Group ProfileTable HAS Group Overview List4.10.2 HAS Group Products & Services4.10.3 HAS Group Business Operation ConditionsTable Business Operation of HAS Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)5 Market Competition5.1 Company CompetitionTable Global Shortening Sales Revenue 2016-2020, by Company, in USD MillionTable Global Shortening Sales Revenue Share 2016-2020, by Company, in USD MillionFigure Global Shortening Sales Revenue Share in 2020, by Company, in USD MillionTable Global Shortening Sales Volume 2016-2020, by Company, in VolumeTable Global Shortening Sales Volume Share 2016-2020, by Company, in VolumeFigure Global Shortening Sales Volume Share in 2020, by Company, in Volume5.2 Regional Market by CompanyFigure North America Shortening Market Concentration, in 2020Figure Europe Shortening Market Market Concentration, in 2020Figure Asia-Pacific Shortening MMarket Concentration, in 2020Figure South America Shortening Market Concentration, in 2020Figure Middle East & Africa Shortening Market Concentration, in 20206 Demand by End Market6.1 Demand Situation6.1.1 Demand in BakingFigure Shortening Demand in Baking, 2016-2020, in USD MillionFigure Shortening Demand in Baking, 2016-2020, in Volume6.1.2 Demand in FryingFigure Shortening Demand in Frying, 2016-2020, in USD MillionFigure Shortening Demand in Frying, 2016-2020, in Volume6.1.3 Demand in Confectionery and PastryFigure Shortening Demand in Confectionery and Pastry, 2016-2020, in USD MillionFigure Shortening Demand in Confectionery and Pastry, 2016-2020, in Volume6.1.4 Demand in OthersFigure Shortening Demand in Others, 2016-2020, in USD MillionFigure Shortening Demand in Others, 2016-2020, in Volume6.2 Regional Demand ComparisonTable Regional Demand Comparison ListTable Major Application in Different Regions6.3 Demand ForecastTable Shortening Demand Forecast 2021-2027, by Application, in USD MillionFigure Shortening Market Growth 2021-2027, by Application, in USD MillionFigure Shortening Market Share in 2027, by Application, in USD MillionTable Shortening Demand Forecast 2021-2027, by Application, in VolumeTable Shortening Market Growth 2021-2027, by Application, in VolumeTable Shortening Market Share in 2027, by Application, in Volume6.4 Impact of the COVID-19 on the Demand7 Region Operation7.1 Regional ProductionTable Shortening Production 2016-2020, by Region, in USD MillionTable Shortening Production 2016-2020, by Region, in Volume7.2 Regional MarketTable Global Shortening Market 2016-2020, by Region, in USD MillionTable Global Shortening Market Share 2016-2020, by Region, in USD MillionTable Global Shortening Market 2016-2020, by Region, in VolumeTable Global Shortening Market Share 2016-2020, by Region, in Volume7.3 by Region7.3.1 North America7.3.1.1 OverviewFigure North America Shortening Market Size and Growth 2016-2020, in USD MillionFigure North America Shortening Market Size and Growth 2016-2020, in Volume7.3.1.2 by Country (U.S., Canada, Mexico)Table North America Shortening Market Size 2016-2020, by Country, in USD MillionTable North America Shortening Market Size 2016-2020, by Country, in Volume7.3.2 Europe7.3.2.1 OverviewFigure Europe Shortening Market Size and Growth 2016-2020, in USD MillionFigure Europe Shortening Market Size and Growth 2016-2020, in Volume7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.)Table Europe Shortening Market Size 2016-2020, by Country, in USD MillionTable Europe Shortening Market Size 2016-2020, by Country, in Volume7.3.3 Asia-Pacific7.3.3.1 OverviewFigure Asia-Pacific Shortening Market Size and Growth 2016-2020, in USD MillionFigure Asia-Pacific Shortening Market Size and Growth 2016-2020, in Volume7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.)Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in USD MillionTable Asia-Pacific Shortening Market Size 2016-2020, by Country, in Volume7.3.4 South America7.3.4.1 OverviewFigure South America Shortening Market Size and Growth 2016-2020, in USD MillionFigure South America Shortening Market Size and Growth 2016-2020, in Volume7.3.4.2 by Country (Brazil, Argentina etc.)Table South America Shortening Market Size 2016-2020, by Country, in USD MillionTable South America Shortening Market Size 2016-2020, by Country, in Volume7.3.5 Middle East & Africa7.3.5.1 OverviewFigure Middle East & Africa Shortening Market Size and Growth 2016-2020, in USD MillionFigure Middle East & Africa Shortening Market Size and Growth 2016-2020, in Volume7.3.5.2 by Country (Saudi Arabia, South Africa etc.)Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in USD MillionTable Middle East & Africa Shortening Market Size 2016-2020, by Country, in Volume7.4 Regional Import & Export7.5 Regional ForecastTable Shortening Market Forecast 2021-2027, by Region, in USD MillionTable Shortening Market Forecast 2021-2027, by Region, in Volume8 Marketing & Price8.1 Price and Margin8.1.1 Price Trends8.1.2 Factors of Price ChangeTable Price Factors List8.1.3 Manufacturers Gross Margin Analysis8.2 Marketing ChannelFigure Marketing Channels Overview9 Research Conclusion

List of Figure1. Figure Shortening Industry Chain Structure2. Figure Global Shortening Market Growth 2016-2020, by Type, in USD Million3. Figure Global Shortening Market Growth 2016-2020, by Type, in Volume4. Figure Global Shortening Sales Revenue Share in 2020, by Company, in USD Million5. Figure Global Shortening Sales Volume Share in 2020, by Company, in Volume6. Figure North America Shortening Market Concentration, in 20207. Figure Europe Shortening Market Market Concentration, in 20208. Figure Asia-Pacific Shortening MMarket Concentration, in 20209. Figure South America Shortening Market Concentration, in 202010. Figure Middle East & Africa Shortening Market Concentration, in 202011. Figure Shortening Demand in Baking, 2016-2020, in USD Million12. Figure Shortening Demand in Baking, 2016-2020, in Volume13. Figure Shortening Demand in Frying, 2016-2020, in USD Million14. Figure Shortening Demand in Frying, 2016-2020, in Volume15. Figure Shortening Demand in Confectionery and Pastry, 2016-2020, in USD Million16. Figure Shortening Demand in Confectionery and Pastry, 2016-2020, in Volume17. Figure Shortening Demand in Others, 2016-2020, in USD Million18. Figure Shortening Demand in Others, 2016-2020, in Volume19. Figure Shortening Market Growth 2021-2027, by Application, in USD Million20. Figure Shortening Market Share in 2027, by Application, in USD Million21. Figure North America Shortening Market Size and Growth 2016-2020, in USD Million22. Figure North America Shortening Market Size and Growth 2016-2020, in Volume23. Figure Europe Shortening Market Size and Growth 2016-2020, in USD Million24. Figure Europe Shortening Market Size and Growth 2016-2020, in Volume25. Figure Asia-Pacific Shortening Market Size and Growth 2016-2020, in USD Million26. Figure Asia-Pacific Shortening Market Size and Growth 2016-2020, in Volume27. Figure South America Shortening Market Size and Growth 2016-2020, in USD Million28. Figure South America Shortening Market Size and Growth 2016-2020, in Volume29. Figure Middle East & Africa Shortening Market Size and Growth 2016-2020, in USD Million30. Figure Middle East & Africa Shortening Market Size and Growth 2016-2020, in Volume31. Figure Marketing Channels Overview


List of Table
List of Table1. Table Upstream Segment of Shortening2. Table Application Segment of Shortening3. Table Global Shortening Market 2016-2027, by Application, in USD Million4. Table Major Company List of Emulsified Shortening5. Table Major Company List of High Stability Shortening6. Table Global Shortening Market 2016-2020, by Type, in USD Million7. Table Global Shortening Market 2016-2020, by Type, in Volume8. Table Global Shortening Market Forecast 2021-2027, by Type, in USD Million9. Table Global Shortening Market Forecast 2021-2027, by Type, in Volume10. Table Olenex Overview List11. Table Business Operation of Olenex (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)12. Table ADM Overview List13. Table Business Operation of ADM (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)14. Table Walter Rau Overview List15. Table Business Operation of Walter Rau (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)16. Table Y ld z Holding Overview List17. Table Business Operation of Y ld z Holding (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)18. Table VFI GmbH Overview List19. Table Business Operation of VFI GmbH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)20. Table AAK Overview List21. Table Business Operation of AAK (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)22. Table Zeelandia Overview List23. Table Business Operation of Zeelandia (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)24. Table Puratos Overview List25. Table Business Operation of Puratos (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)26. Table Princes Group Overview List27. Table Business Operation of Princes Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)28. Table HAS Group Overview List29. Table Business Operation of HAS Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)30. Table Global Shortening Sales Revenue 2016-2020, by Company, in USD Million31. Table Global Shortening Sales Revenue Share 2016-2020, by Company, in USD Million32. Table Global Shortening Sales Volume 2016-2020, by Company, in Volume33. Table Global Shortening Sales Volume Share 2016-2020, by Company, in Volume34. Table Regional Demand Comparison List35. Table Major Application in Different Regions36. Table Shortening Demand Forecast 2021-2027, by Application, in USD Million37. Table Shortening Demand Forecast 2021-2027, by Application, in Volume38. Table Shortening Market Growth 2021-2027, by Application, in Volume39. Table Shortening Market Share in 2027, by Application, in Volume40. Table Shortening Production 2016-2020, by Region, in USD Million41. Table Shortening Production 2016-2020, by Region, in Volume42. Table Global Shortening Market 2016-2020, by Region, in USD Million43. Table Global Shortening Market Share 2016-2020, by Region, in USD Million44. Table Global Shortening Market 2016-2020, by Region, in Volume45. Table Global Shortening Market Share 2016-2020, by Region, in Volume46. Table North America Shortening Market Size 2016-2020, by Country, in USD Million47. Table North America Shortening Market Size 2016-2020, by Country, in Volume48. Table Europe Shortening Market Size 2016-2020, by Country, in USD Million49. Table Europe Shortening Market Size 2016-2020, by Country, in Volume50. Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in USD Million51. Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in Volume52. Table South America Shortening Market Size 2016-2020, by Country, in USD Million53. Table South America Shortening Market Size 2016-2020, by Country, in Volume54. Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in USD Million55. Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in Volume56. Table Shortening Market Forecast 2021-2027, by Region, in USD Million57. Table Shortening Market Forecast 2021-2027, by Region, in Volume58. Table Price Factors List

Shortening Market Segments


Shortening Product Type Outlook (Revenue, USD Million, 2021 2027)


  • All Purpose Shortening
  • Emulsified Shortening
  • High Stability Shortening

Shortening Application Outlook (Revenue, USD Million, 2021 2027)


  • Baking
  • Frying
  • Confectionery and Pastry
  • Others

Shortening Regional Outlook (Revenue, USD Million, 2021 2027)


  • North America
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Europe
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Asia Pacific
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Latin America
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Middle East & Africa
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

Report Content:


Qualitative Analysis


  • Industry overview
  • Industry trends
  • Market drivers and restraints
  • Market size
  • Growth prospects
  • Porters analysis
  • PESTEL Analysis
  • Value Chain Analysis
  • Key market opportunities prioritized
  • Competitive landscape
    • Overview
    • Financials
    • Product benchmarking
    • Latest strategic developments

Quantitative Analysis


  • Market size, estimates, and forecasts from 2021 - 2027
  • Market revenue estimates for product type up to 2027
  • Market revenue estimates for application type up to 2027
  • Regional market size and forecast up to 2027
  • Company financials

Report Description


The Global Shortening Market Report provides Insightful information to the clients enhancing their basic leadership capacity identified with the global Shortening Market business, including market dynamics, segmentation, competition, and regional growth. The strategy of expansion has been adopted by key players who are increasing their production capacities to cater to the increasing demand for various application.

New traders at intervals the Shortening Market face strong competition from ancient world traders as they try with technological revolutions, dependableness and commonplace of Shortening Market product affairs. The report is at risk of project regarding this Shortening Market evolutions and additionally the magnitude of competition, value and extra.

Leading market players: (Option 1: Free 25% Customization Profiles of 5 Additional Companies of your Choice)


This business intelligence report offers profiling of reputed companies that are operating in the market. Companies such as:

  • Olenex
  • ADM
  • Walter Rau
  • Y ld z Holding
  • VFI GmbH
  • AAK
  • Zeelandia
  • Puratos
  • Princes Group
  • HAS Group

Others players have been profiled into detail so as to offer a glimpse of the market leaders. Moreover, parameters such as Shortening related investment & spending and developments by major players of the market are tracked in this Global report.

Years considered for the study:


Shortening Market

Shortening Market

Report Highlights:


The Shortening Market is widely partitioned reliant on the predictable updates in the enhancement of parameters for example, quality, trustworthiness, end customer solicitations, applications, and others. The Shortening Market report contains general successful parameters, confinements, and besides has in detail illumination of the noteworthy data close by the present and future examples that may concern the advancement. The comprehensive Shortening Market report elucidates within and outside representation of current advancements, parameters, and establishments.

The key regions analyzed in this study include North America, Europe, Japan, China, India, Korea, South East Asia, South America, Middle East and African countries. The leading players of Shortening Market and their geographical presence across the globe are estimated based on production capacity, utilization ratio, consumer base, demand and supply scenario, profit margin and Shortening marketers.

Data Lab Forecast performed primary as well as exhaustive secondary research for this study. We conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, DLF was able to include manufacturers that could not be identified due to the limitations of secondary research. We analysed product offerings, distribution channel and regional presence of all major companies in the industry.

Data Lab Forecast calculated the market size for the Shortening market using a bottom-up approach, wherein manufacturers value data for different type (All Purpose Shortening, Emulsified Shortening, High Stability Shortening), of Shortening market was recorded as well as forecast for the future years was made. Data Lab Forecast sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as company annual reports, white papers, investor presentations and financial reports were also studied by Data Lab Forecast.

Shortening Market

Shortening Market

Key Target Audience:


  • Shortening market companies.
  • Research organizations and consulting companies.
  • Organizations, associations and alliances related to the Shortening market industry.
  • Government bodies such as regulating authorities and policymakers.
  • Industry associations.

The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as manufacturers, distributors, dealers and policymakers, about which market segments should be targeted over retail cosmetics outlets in coming years to strategize investments and capitalize on growth of the market.

Report Scope:


In this report, Shortening market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

In terms of type, the Global Shortening market is segregated into:


The report includes in-detail references of all the notable product categories as well as application specifications. The product segment is described on the basis of key player development traits, sales overview, volume based returns and the like.

  • All Purpose Shortening
  • Emulsified Shortening
  • High Stability Shortening

By end-user also classify into, the Global Shortening market:


Global Shortening market also specifically underpins end-use application scope and their improvements based on technological developments and consumer preferences.

  • Baking
  • Frying
  • Confectionery and Pastry
  • Others

Highlights of this 2021-2027 Shortening Market Report:

  • Market dynamics, Shortening economy manufacturing, opportunities on the total pricing of this top manufacturer and improvement trend analysis;
  • Shortening industry players at the general regional industry and economy synopsis;
  • Deep analysis of the most significant market players included by Worldwide Shortening Market study report;
  • Understand more about the market plans that are increasingly now being adopted by leading Shortening businesses;
  • Evaluation of this market character, namely market development drivers, essential challengers, inhibitors, and chances;
  • Strategically profile the key players and comprehensively analyze their growth strategies.

Competitive Landscape:

Company Profiles: Detailed analysis of the major companies presents in the Shortening market.

Product Benchmarking: Benchmarking of most selling variant of all leading companies based on product type. In-depth analysis of benchmarking and recommendation on ideal product specifications.

Voice of Customer: Customer analysis by considering the major factors influencing the purchasing decision.

Available Customizations:

With the given market data, Data Lab Forecast offers customizations according to the companys specific needs. The following customization options are available for the report:

Channel Partner Analysis: Detailed list of distributors and dealers across the country.

Company Information: Detailed analysis and profiling of additional market players (up to five).

Product Information: Detailed analysis of new products in the market and their driving forces in the market.

In case you dont find what you are looking for, please get in touch with our custom research team at sales@datalabforecast.com
Table of Contents1 Industry Overview1.1 Shortening IndustryFigure Shortening Industry Chain Structure1.1.1 Overview1.1.2 Development of Shortening1.2 Market Segment1.2.1 UpstreamTable Upstream Segment of Shortening1.2.2 DownstreamTable Application Segment of ShorteningTable Global Shortening Market 2016-2027, by Application, in USD Million1.2.3 COVID-19 Impact1.3 Cost Analysis2 Industry Environment (PEST Analysis)2.1 Policy2.2 Economics2.3 Sociology2.4 Technology3 Shortening Market by Type3.1 By Type3.1.1 All Purpose ShorteningTable Major Company List of All Purpose Shortening3.1.2 Emulsified ShorteningTable Major Company List of Emulsified Shortening3.1.3 High Stability ShorteningTable Major Company List of High Stability Shortening3.2 Market SizeTable Global Shortening Market 2016-2020, by Type, in USD MillionFigure Global Shortening Market Growth 2016-2020, by Type, in USD MillionTable Global Shortening Market 2016-2020, by Type, in VolumeFigure Global Shortening Market Growth 2016-2020, by Type, in Volume3.3 Market ForecastTable Global Shortening Market Forecast 2021-2027, by Type, in USD MillionTable Global Shortening Market Forecast 2021-2027, by Type, in Volume4 Major Companies List4.1 Olenex (Company Profile, Sales Data etc.)4.1.1 Olenex ProfileTable Olenex Overview List4.1.2 Olenex Products & Services4.1.3 Olenex Business Operation ConditionsTable Business Operation of Olenex (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.2 ADM (Company Profile, Sales Data etc.)4.2.1 ADM ProfileTable ADM Overview List4.2.2 ADM Products & Services4.2.3 ADM Business Operation ConditionsTable Business Operation of ADM (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.3 Walter Rau (Company Profile, Sales Data etc.)4.3.1 Walter Rau ProfileTable Walter Rau Overview List4.3.2 Walter Rau Products & Services4.3.3 Walter Rau Business Operation ConditionsTable Business Operation of Walter Rau (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.4 Y ld z Holding (Company Profile, Sales Data etc.)4.4.1 Y ld z Holding ProfileTable Y ld z Holding Overview List4.4.2 Y ld z Holding Products & Services4.4.3 Y ld z Holding Business Operation ConditionsTable Business Operation of Y ld z Holding (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.5 VFI GmbH (Company Profile, Sales Data etc.)4.5.1 VFI GmbH ProfileTable VFI GmbH Overview List4.5.2 VFI GmbH Products & Services4.5.3 VFI GmbH Business Operation ConditionsTable Business Operation of VFI GmbH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.6 AAK (Company Profile, Sales Data etc.)4.6.1 AAK ProfileTable AAK Overview List4.6.2 AAK Products & Services4.6.3 AAK Business Operation ConditionsTable Business Operation of AAK (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.7 Zeelandia (Company Profile, Sales Data etc.)4.7.1 Zeelandia ProfileTable Zeelandia Overview List4.7.2 Zeelandia Products & Services4.7.3 Zeelandia Business Operation ConditionsTable Business Operation of Zeelandia (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.8 Puratos (Company Profile, Sales Data etc.)4.8.1 Puratos ProfileTable Puratos Overview List4.8.2 Puratos Products & Services4.8.3 Puratos Business Operation ConditionsTable Business Operation of Puratos (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.9 Princes Group (Company Profile, Sales Data etc.)4.9.1 Princes Group ProfileTable Princes Group Overview List4.9.2 Princes Group Products & Services4.9.3 Princes Group Business Operation ConditionsTable Business Operation of Princes Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)4.10 HAS Group (Company Profile, Sales Data etc.)4.10.1 HAS Group ProfileTable HAS Group Overview List4.10.2 HAS Group Products & Services4.10.3 HAS Group Business Operation ConditionsTable Business Operation of HAS Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)5 Market Competition5.1 Company CompetitionTable Global Shortening Sales Revenue 2016-2020, by Company, in USD MillionTable Global Shortening Sales Revenue Share 2016-2020, by Company, in USD MillionFigure Global Shortening Sales Revenue Share in 2020, by Company, in USD MillionTable Global Shortening Sales Volume 2016-2020, by Company, in VolumeTable Global Shortening Sales Volume Share 2016-2020, by Company, in VolumeFigure Global Shortening Sales Volume Share in 2020, by Company, in Volume5.2 Regional Market by CompanyFigure North America Shortening Market Concentration, in 2020Figure Europe Shortening Market Market Concentration, in 2020Figure Asia-Pacific Shortening MMarket Concentration, in 2020Figure South America Shortening Market Concentration, in 2020Figure Middle East & Africa Shortening Market Concentration, in 20206 Demand by End Market6.1 Demand Situation6.1.1 Demand in BakingFigure Shortening Demand in Baking, 2016-2020, in USD MillionFigure Shortening Demand in Baking, 2016-2020, in Volume6.1.2 Demand in FryingFigure Shortening Demand in Frying, 2016-2020, in USD MillionFigure Shortening Demand in Frying, 2016-2020, in Volume6.1.3 Demand in Confectionery and PastryFigure Shortening Demand in Confectionery and Pastry, 2016-2020, in USD MillionFigure Shortening Demand in Confectionery and Pastry, 2016-2020, in Volume6.1.4 Demand in OthersFigure Shortening Demand in Others, 2016-2020, in USD MillionFigure Shortening Demand in Others, 2016-2020, in Volume6.2 Regional Demand ComparisonTable Regional Demand Comparison ListTable Major Application in Different Regions6.3 Demand ForecastTable Shortening Demand Forecast 2021-2027, by Application, in USD MillionFigure Shortening Market Growth 2021-2027, by Application, in USD MillionFigure Shortening Market Share in 2027, by Application, in USD MillionTable Shortening Demand Forecast 2021-2027, by Application, in VolumeTable Shortening Market Growth 2021-2027, by Application, in VolumeTable Shortening Market Share in 2027, by Application, in Volume6.4 Impact of the COVID-19 on the Demand7 Region Operation7.1 Regional ProductionTable Shortening Production 2016-2020, by Region, in USD MillionTable Shortening Production 2016-2020, by Region, in Volume7.2 Regional MarketTable Global Shortening Market 2016-2020, by Region, in USD MillionTable Global Shortening Market Share 2016-2020, by Region, in USD MillionTable Global Shortening Market 2016-2020, by Region, in VolumeTable Global Shortening Market Share 2016-2020, by Region, in Volume7.3 by Region7.3.1 North America7.3.1.1 OverviewFigure North America Shortening Market Size and Growth 2016-2020, in USD MillionFigure North America Shortening Market Size and Growth 2016-2020, in Volume7.3.1.2 by Country (U.S., Canada, Mexico)Table North America Shortening Market Size 2016-2020, by Country, in USD MillionTable North America Shortening Market Size 2016-2020, by Country, in Volume7.3.2 Europe7.3.2.1 OverviewFigure Europe Shortening Market Size and Growth 2016-2020, in USD MillionFigure Europe Shortening Market Size and Growth 2016-2020, in Volume7.3.2.2 by Country (Germany, U.K., France, Italy, Russia, Spain etc.)Table Europe Shortening Market Size 2016-2020, by Country, in USD MillionTable Europe Shortening Market Size 2016-2020, by Country, in Volume7.3.3 Asia-Pacific7.3.3.1 OverviewFigure Asia-Pacific Shortening Market Size and Growth 2016-2020, in USD MillionFigure Asia-Pacific Shortening Market Size and Growth 2016-2020, in Volume7.3.3.2 by Country (China, India, Japan, Southeast Asia etc.)Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in USD MillionTable Asia-Pacific Shortening Market Size 2016-2020, by Country, in Volume7.3.4 South America7.3.4.1 OverviewFigure South America Shortening Market Size and Growth 2016-2020, in USD MillionFigure South America Shortening Market Size and Growth 2016-2020, in Volume7.3.4.2 by Country (Brazil, Argentina etc.)Table South America Shortening Market Size 2016-2020, by Country, in USD MillionTable South America Shortening Market Size 2016-2020, by Country, in Volume7.3.5 Middle East & Africa7.3.5.1 OverviewFigure Middle East & Africa Shortening Market Size and Growth 2016-2020, in USD MillionFigure Middle East & Africa Shortening Market Size and Growth 2016-2020, in Volume7.3.5.2 by Country (Saudi Arabia, South Africa etc.)Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in USD MillionTable Middle East & Africa Shortening Market Size 2016-2020, by Country, in Volume7.4 Regional Import & Export7.5 Regional ForecastTable Shortening Market Forecast 2021-2027, by Region, in USD MillionTable Shortening Market Forecast 2021-2027, by Region, in Volume8 Marketing & Price8.1 Price and Margin8.1.1 Price Trends8.1.2 Factors of Price ChangeTable Price Factors List8.1.3 Manufacturers Gross Margin Analysis8.2 Marketing ChannelFigure Marketing Channels Overview9 Research Conclusion

Shortening Market Segments


Shortening Product Type Outlook (Revenue, USD Million, 2021 2027)


  • All Purpose Shortening
  • Emulsified Shortening
  • High Stability Shortening

Shortening Application Outlook (Revenue, USD Million, 2021 2027)


  • Baking
  • Frying
  • Confectionery and Pastry
  • Others

Shortening Regional Outlook (Revenue, USD Million, 2021 2027)


  • North America
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Europe
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Asia Pacific
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Latin America
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

  • Middle East & Africa
    • Shortening market, By Product Type Outlook
      • All Purpose Shortening
      • Emulsified Shortening
      • High Stability Shortening

    • Shortening market, By Application Outlook
      • Baking
      • Frying
      • Confectionery and Pastry
      • Others

Report Content:


Qualitative Analysis


  • Industry overview
  • Industry trends
  • Market drivers and restraints
  • Market size
  • Growth prospects
  • Porters analysis
  • PESTEL Analysis
  • Value Chain Analysis
  • Key market opportunities prioritized
  • Competitive landscape
    • Overview
    • Financials
    • Product benchmarking
    • Latest strategic developments

Quantitative Analysis


  • Market size, estimates, and forecasts from 2021 - 2027
  • Market revenue estimates for product type up to 2027
  • Market revenue estimates for application type up to 2027
  • Regional market size and forecast up to 2027
  • Company financials
List of Figure1. Figure Shortening Industry Chain Structure2. Figure Global Shortening Market Growth 2016-2020, by Type, in USD Million3. Figure Global Shortening Market Growth 2016-2020, by Type, in Volume4. Figure Global Shortening Sales Revenue Share in 2020, by Company, in USD Million5. Figure Global Shortening Sales Volume Share in 2020, by Company, in Volume6. Figure North America Shortening Market Concentration, in 20207. Figure Europe Shortening Market Market Concentration, in 20208. Figure Asia-Pacific Shortening MMarket Concentration, in 20209. Figure South America Shortening Market Concentration, in 202010. Figure Middle East & Africa Shortening Market Concentration, in 202011. Figure Shortening Demand in Baking, 2016-2020, in USD Million12. Figure Shortening Demand in Baking, 2016-2020, in Volume13. Figure Shortening Demand in Frying, 2016-2020, in USD Million14. Figure Shortening Demand in Frying, 2016-2020, in Volume15. Figure Shortening Demand in Confectionery and Pastry, 2016-2020, in USD Million16. Figure Shortening Demand in Confectionery and Pastry, 2016-2020, in Volume17. Figure Shortening Demand in Others, 2016-2020, in USD Million18. Figure Shortening Demand in Others, 2016-2020, in Volume19. Figure Shortening Market Growth 2021-2027, by Application, in USD Million20. Figure Shortening Market Share in 2027, by Application, in USD Million21. Figure North America Shortening Market Size and Growth 2016-2020, in USD Million22. Figure North America Shortening Market Size and Growth 2016-2020, in Volume23. Figure Europe Shortening Market Size and Growth 2016-2020, in USD Million24. Figure Europe Shortening Market Size and Growth 2016-2020, in Volume25. Figure Asia-Pacific Shortening Market Size and Growth 2016-2020, in USD Million26. Figure Asia-Pacific Shortening Market Size and Growth 2016-2020, in Volume27. Figure South America Shortening Market Size and Growth 2016-2020, in USD Million28. Figure South America Shortening Market Size and Growth 2016-2020, in Volume29. Figure Middle East & Africa Shortening Market Size and Growth 2016-2020, in USD Million30. Figure Middle East & Africa Shortening Market Size and Growth 2016-2020, in Volume31. Figure Marketing Channels Overview


List of Table
List of Table1. Table Upstream Segment of Shortening2. Table Application Segment of Shortening3. Table Global Shortening Market 2016-2027, by Application, in USD Million4. Table Major Company List of Emulsified Shortening5. Table Major Company List of High Stability Shortening6. Table Global Shortening Market 2016-2020, by Type, in USD Million7. Table Global Shortening Market 2016-2020, by Type, in Volume8. Table Global Shortening Market Forecast 2021-2027, by Type, in USD Million9. Table Global Shortening Market Forecast 2021-2027, by Type, in Volume10. Table Olenex Overview List11. Table Business Operation of Olenex (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)12. Table ADM Overview List13. Table Business Operation of ADM (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)14. Table Walter Rau Overview List15. Table Business Operation of Walter Rau (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)16. Table Y ld z Holding Overview List17. Table Business Operation of Y ld z Holding (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)18. Table VFI GmbH Overview List19. Table Business Operation of VFI GmbH (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)20. Table AAK Overview List21. Table Business Operation of AAK (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)22. Table Zeelandia Overview List23. Table Business Operation of Zeelandia (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)24. Table Puratos Overview List25. Table Business Operation of Puratos (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)26. Table Princes Group Overview List27. Table Business Operation of Princes Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)28. Table HAS Group Overview List29. Table Business Operation of HAS Group (Sales Revenue, Sales Volume, Price, Cost, Gross Margin)30. Table Global Shortening Sales Revenue 2016-2020, by Company, in USD Million31. Table Global Shortening Sales Revenue Share 2016-2020, by Company, in USD Million32. Table Global Shortening Sales Volume 2016-2020, by Company, in Volume33. Table Global Shortening Sales Volume Share 2016-2020, by Company, in Volume34. Table Regional Demand Comparison List35. Table Major Application in Different Regions36. Table Shortening Demand Forecast 2021-2027, by Application, in USD Million37. Table Shortening Demand Forecast 2021-2027, by Application, in Volume38. Table Shortening Market Growth 2021-2027, by Application, in Volume39. Table Shortening Market Share in 2027, by Application, in Volume40. Table Shortening Production 2016-2020, by Region, in USD Million41. Table Shortening Production 2016-2020, by Region, in Volume42. Table Global Shortening Market 2016-2020, by Region, in USD Million43. Table Global Shortening Market Share 2016-2020, by Region, in USD Million44. Table Global Shortening Market 2016-2020, by Region, in Volume45. Table Global Shortening Market Share 2016-2020, by Region, in Volume46. Table North America Shortening Market Size 2016-2020, by Country, in USD Million47. Table North America Shortening Market Size 2016-2020, by Country, in Volume48. Table Europe Shortening Market Size 2016-2020, by Country, in USD Million49. Table Europe Shortening Market Size 2016-2020, by Country, in Volume50. Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in USD Million51. Table Asia-Pacific Shortening Market Size 2016-2020, by Country, in Volume52. Table South America Shortening Market Size 2016-2020, by Country, in USD Million53. Table South America Shortening Market Size 2016-2020, by Country, in Volume54. Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in USD Million55. Table Middle East & Africa Shortening Market Size 2016-2020, by Country, in Volume56. Table Shortening Market Forecast 2021-2027, by Region, in USD Million57. Table Shortening Market Forecast 2021-2027, by Region, in Volume58. Table Price Factors List
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